Bad Bunny Set To Represent His Latin Culture At Superbowl LX, Despite Backlash by Seyi Arogundade.

Published on May 6, 2026 at 4:18 PM

Bad Bunny addresses the controversy around his Superbowl LX half time show during his monologue on “Saturday Night Live”. Photo courtesy of Will Heath.

International music star Bad Bunny has sparked tension across the country after being chosen to play at this year’s Super Bowl LX halftime show. Critics argue that the very politically outspoken Puerto Rican artist does not represent American values.

“This is more than just my achievement. It’s everyone’s achievement, proving that no one can ever erase or take away the mark of our contribution to this country,” said artist Bad Bunny during his Oct. 4 appearance as the host of “Saturday Night Live.”

Benito Antonio Martínez Ocasio, whose stage name is Bad Bunny, is a Puerto Rican rapper and singer. Bad Bunny first started to gain popularity in late 2016, and has subsequently been referred to as the “king of Latin trap,” according to Rolling Stone. He is best known for blending both reggaeton with Latin music to create his own subgenre. He is set to perform at this year’s Superbowl, with band Green Day, as the opening act.

Since his rise to fame, Bad Bunny was named Spotify’s top global artist of 2024, amassing over 19 billion streams. He has also won more than 80 major awards, including six Grammy Awards and several nominations. Despite his musical talent, the decision to have him headline this year's halftime show has been met with significant controversy. 

Bad Bunny received a Grammy Award after his “Débi Tirar Más Fotos” was named best Album of the Year. Photo courtesy of Myung J. Chun.

Toni Lahren, a conservative political commentator, challenged the headliner of this year’s Super Bowl during the second segment of her podcast. She criticized the NFL for picking a Spanish speaking artist to perform in front of an American audience. 

"Why would an American audience want to watch a halftime show performed mostly in a language we don't even speak?" she said. 

She also attacked Bad Bunny for his anti-ICE views and criticisms of the Trump administration, all while suggesting to her viewers that Bad Bunny wasn’t American, despite being born in Puerto Rico, a territory whose residents are U.S. citizens.

Lahren continued to condemn the NFL, saying the league "isn't catering to us anymore. They're playing the global game. This wasn't just about being woke. It's part of a broader strategy."

Toni Lahren sits down to address her audience during a segment of her podcast. Photo Courtesy of Outkick shows.

Lahren has not been the only person to express anger at the selection. President Donald Trump called the decision to have Bad Bunny perform “a terrible choice.”

"I don’t know who he is. I don’t know what they’re doing. It’s, like, crazy,” Trump said in a phone interview with Newsmax host, Greg Kelly.

In response, an alternate halftime show is set to be hosted by Turning Point USA, a nonprofit that champions conservative ideals on high school and university campuses. “The All-American Halftime Show,” is intended to celebrate traditional values. Artists performing during this show include Kid Rock, Brantley Gilbert, Gabby Barrett and Lee Brice.

Regardless of where some stand on this issue, this debate has raised an interesting question: does the controversy around Bad Bunny’s performance showcase the cracks in America’s national identity? Or is the performance exactly what the nation needs to heal its ideological conflict?